What’s the Difference Between Versus Versace and Versace?
If you are into fashion, you must have come across the names ‘Versus Versace’ and ‘Versace.’ These two brands are often associated with each other, but they have a few differences that set them apart. In this article, we will explore those differences to help you understand each brand better.
Versace
Versace is an Italian luxury fashion company founded in 1978 by Gianni Versace. The brand is known for its bold and glamorous designs that incorporate Baroque elements, bright colors, and patterns. The brand has expanded its product line to include clothing, accessories, fragrances, home decor, and even hotels.
Over the years, Versace has become a household name in the fashion world and has dressed some of the most prominent figures in history. The brand has also collaborated with several artists and designers to create limited edition collections.
Versus Versace
Versus Versace is a diffusion line of the main brand that was launched in 1989 by Donatella Versace. The line was created to cater to a younger audience and offer more affordable pieces while still maintaining the luxurious feel of the main brand.
The designs of Versus Versace are edgier compared to those of the main brand. They often incorporate punk elements such as studs, leather jackets, and graphic prints. Despite being more affordable than the mainline collection, Versus Versace still uses high-quality materials such as silk and leather.
Differences between Versus Versace and Versace
- Price: One of the most significant differences between these two brands is their price point. While both brands offer luxurious products, Versus Versace is more affordable than the main Versace line. This is because Versus Versace uses less expensive materials while still maintaining the luxurious feel of the brand.
- Target Market: Another difference between these two brands is their Target market. Versace caters to a more mature audience that values classic designs and luxury.
On the other hand, Versus Versace Targets a younger audience that loves edgier designs and wants to make a statement.
- Design: While both brands have bold and glamorous designs, there are some differences in their aesthetics. The mainline collection of Versace incorporates Baroque elements, patterns, and bright colors. In contrast, the designs of Versus Versace are edgier and often include punk elements such as studs and leather jackets.
- Availability: The availability of these two brands also differs. The mainline collection of Versace is available in several flagship stores around the world as well as on their website. In contrast, the availability of Versus Versace is limited to selected stores and online retailers.
In Conclusion
In summary, while both brands share similar aesthetics and values, there are some differences between them that set them apart. The mainline collection of Versace caters to a more mature audience that values classic luxury designs. In contrast, the diffusion line of the brand, i.e., Versus Versace Targets a younger audience with its edgy designs at an affordable price point.
We hope this article has helped you understand the differences between these two iconic fashion brands better.