Prada is a luxury fashion brand that has been around for over a century. The brand is known for its iconic designs and high-quality products, but have you ever wondered who is behind Prada?
The company was founded in 1913 by Mario Prada, who started selling leather goods such as handbags, shoes, and trunks in Milan, Italy. However, the brand truly gained recognition when his granddaughter Miuccia Prada took over the company in 1978.
Miuccia Prada
Miuccia Prada was born in 1949 in Milan, Italy. She originally had no interest in fashion and even earned a PhD in political science. However, she eventually joined her family’s business and transformed it into the global fashion powerhouse it is today.
Under Miuccia’s leadership, Prada expanded its product offerings to include clothing and accessories for both men and women. She also introduced unconventional materials such as nylon into her designs, which became an instant hit among fashion enthusiasts.
Miuccia’s unique vision and innovative approach to design have earned her numerous awards throughout her career. In 2013, she was named one of Time magazine’s “100 Most Influential People” in the world.
Patrizio Bertelli
While Miuccia may be the face of Prada, there is another important figure behind the scenes – Patrizio Bertelli. Bertelli is Miuccia’s husband and the CEO of Prada Group.
Bertelli joined Prada in 1977 as a sales manager and quickly became an integral part of the company’s success. He is credited with helping to expand the brand globally by opening new stores around the world.
In addition to his work at Prada, Bertelli is also involved in other ventures such as sailing. He has even led Team Luna Rossa Challenge to compete in the America’s Cup sailing race.
Conclusion
In conclusion, Prada is a brand that was founded by Mario Prada in 1913. However, it was his granddaughter Miuccia Prada who transformed the brand into the global fashion powerhouse it is today. Her unique vision and innovative designs have earned her numerous awards and recognition throughout her career.
Behind the scenes, Miuccia’s husband Patrizio Bertelli plays an important role as the CEO of Prada Group. Together, they have helped to expand the brand globally and maintain its position as one of the most iconic fashion brands in the world.