If you’re a fashion enthusiast, chances are you’ve seen the Gucci Bloom commercial. The ad features gorgeous women walking through a vibrant garden, all while a mesmerizing track plays in the background. If you’re wondering about the song’s name or artist, you’ve come to the right place!
The Song in the Gucci Bloom Commercial
The song featured in the Gucci Bloom commercial is “The Rip” by British band Portishead. The track was released in 2008 as part of their album “Third” and has since garnered critical acclaim for its hauntingly beautiful sound.
About Portishead
Portishead is an English band formed in 1991 by Geoff Barrow, Beth Gibbons, and Adrian Utley. They are known for their unique blend of trip-hop, electronic, and experimental music genres. Their debut album “Dummy” was released in 1994 and earned them international recognition.
Since then, they have released three more albums – “Portishead,” “Third,” and “Roseland NYC Live.” Their music has been featured in various movies and TV shows such as “The Matrix,” “High Fidelity,” and “Westworld.”
The Meaning Behind “The Rip”
“The Rip” is a deeply emotional track that explores themes of loss and acceptance. The lyrics speak of letting go of someone or something that was once cherished but has now become a distant memory.
In an interview with The Guardian, Barrow explained that the song was inspired by his parents’ deaths:
“It’s about coming to terms with death – my parents passed away within six months of each other – but it’s also about relationships.”
The Impact of Using Portishead’s Music
Gucci’s decision to use Portishead’s music for their Bloom commercial was applauded by many fans of both brands. The combination of stunning visuals and haunting music created a unique and memorable experience for viewers.
Moreover, the use of a lesser-known track by a critically acclaimed band helped introduce Portishead’s music to a wider audience. Since the commercial’s release, “The Rip” has gained over 20 million streams on Spotify.
Conclusion
In conclusion, the song featured in the Gucci Bloom commercial is “The Rip” by Portishead. The track’s hauntingly beautiful sound and emotional lyrics have made it a fan favorite. Moreover, the commercial’s use of the song helped introduce Portishead’s music to a wider audience and garnered them much-deserved recognition.