What Is Symbol in Graphic Design?

Graphic design is the process of creating visual content to communicate messages. The use of symbols in graphic design is an important part of creating effective visuals.

Symbols are a form of visual communication that can be used to convey ideas and emotions instantly and without words. They have been used in art and design for centuries, and they remain an important part of modern graphic design.

Symbols are often used in graphic design to represent complex concepts or ideas in a simple, visual way. They can represent abstract concepts such as love, success, hope, or strength.

By using symbols, designers can communicate a message without having to explain it in words. Symbols can also be used to create emphasis on certain elements or create a sense of unity throughout a design.

In addition to conveying meaning, symbols are also an important part of branding and identity. Symbols are often associated with specific brands, evoking strong emotions from viewers and creating a lasting impression. For example, the Nike swoosh is one of the world’s most recognizable symbols and has come to represent excellence in sports performance.

Symbols can also be used for navigation purposes in user interfaces or web designs. These symbols act as signifiers that help users quickly understand where they need to go next within the interface or website. Common navigation symbols include arrows, search icons, plus signs, checkmarks, and hamburger menus.


Symbols play an important role in graphic design by helping designers communicate complex ideas quickly and effectively without the use of words. They are also essential for branding purposes and can act as navigation aids within user interfaces or websites. When used thoughtfully, symbols can add depth and clarity to any design project.