What Is Service Design VS Product?

Service design, in contrast to product design, is an approach to designing services that focus on the customer’s experience. It puts the customer at the centre of all design decisions and considers how they interact with the service, and how they experience it.

It uses a range of techniques, including user research, customer journey mapping and prototyping.

Service design is not just about user experience (UX) or interface design; it also includes process design and operational redesign. It’s a holistic approach that looks at the whole lifecycle of a service – from inception to delivery – and considers how customers interact with it at each stage.

Product design on the other hand is focused on creating a physical product that meets the needs of customers. It takes into account materials, manufacturing processes, ergonomics and aesthetics to create a product that is both functional and aesthetically pleasing.

The main difference between service design and product design is their focus. Product designers are focused on creating tangible items while service designers are focused on creating experiences for customers. Product designers use traditional engineering principles while service designers use more human-centred approaches such as user research and customer journey mapping.

The ultimate goal of both disciplines is to create something that meets the needs of customers, but they go about it in very different ways. Product designers focus on creating products that are functional and aesthetically pleasing while service designers focus on creating experiences for customers that are seamless, enjoyable, and valuable.

In conclusion, Service Design VS Product Design offer two distinct approaches for meeting customer needs; one focused on creating tangible items through engineering principles, while the other focuses on creating experiences through human-centred approaches like user research and journey mapping.