Graphic design and visual design are two terms often used interchangeably, but there are distinct differences between them. Graphic design is the process of creating visual content to communicate messages. Visual design is a subset of graphic design that uses visual compositions to solve problems and communicate ideas through typography, imagery, color, and form.
Graphic designers use various methods to create and combine words, symbols, and images to create a visual representation of ideas and messages. They may use a variety of design elements to achieve artistic or decorative effects. A graphic designer may create logos, brochures, websites, magazines, posters, product packaging and more.
Visual designers focus on creating a visual experience that communicates a message or idea. They consider how people interact with visuals in order to create an engaging experience with their work.
Visual designers use elements like typography, color theory and composition to solve problems visually. Their work can include UI/UX design for web sites or apps as well as logo designs.
The main difference between graphic design and visual design is the focus. Graphic designers focus on the overall look of the project while visual designers focus on how people interact with the visuals.
Graphic Design:
• Creates visual content to communicate messages.
• Uses various methods such as typography & imagery.
• Aims for aesthetic effects.
Visual Design:
• Focuses on creating an engaging experience for the viewer.
• Uses elements such as color theory & composition.
• Solves problems visually.
In conclusion, while both graphic design and visual design have similarities they also have many differences. Graphic Design focuses on overall look while Visual Design focuses more on how someone interacts with it.