What Is a BA in Graphic Design?

A Bachelor of Arts in Graphic Design (BAGD) is a four-year degree program that prepares students for a career in the graphic design field. It combines the principles of visual communication, business, and technology to help students create effective visuals for a variety of media.

With this degree, graduates will be able to work as graphic designers in the print, web, and motion design industries.

The BAGD program focuses on teaching students how to develop visuals that are creative, attractive, and functional. Students learn how to use various software programs to create graphics and illustrations.

They also learn how to think critically and strategically when creating designs that meet the needs of their clients or employers. Additionally, they develop an understanding of different design principles such as typography, color theory, composition, branding, and user experience.

In addition to learning the technical aspects of graphic design, students also gain a deep understanding of visual culture and communication through coursework in art history, drawing fundamentals, digital imaging techniques, animation techniques, multimedia production techniques. They may also take classes in marketing and advertising so they can understand how graphics can be used effectively for marketing campaigns.

At the end of the program, students may complete an internship or participate in a capstone project where they create a portfolio showcasing their skills. This portfolio is essential for finding employment after graduation.


A Bachelor of Arts in Graphic Design (BAGD) is an excellent way to prepare for a successful career in the graphic design industry. This four-year program provides students with technical knowledge and creative skills needed to create attractive visuals for various media outlets.

It includes coursework in software programs like Adobe Photoshop or Illustrator as well as art history classes that provide an understanding of visual culture and communication. Graduates may find employment as graphic designers or pursue additional education such as a master’s degree.