What Did Versace Invent?

Versace is a renowned fashion label that has been around for decades. It is one of the most celebrated brands in the world and has set many trends in the fashion industry. But apart from its impeccable style, what did Versace invent?

History of Versace

Versace was founded in 1978 by Gianni Versace, an Italian fashion designer. The brand quickly rose to fame for its bold and daring designs, which were a reflection of Gianni’s personality. The brand became known for its use of bright colors, bold patterns, and luxurious fabrics.

The Medusa Logo

One of the most iconic things that Versace invented is its Medusa logo. The logo features a head of Medusa, a Greek mythological figure with snakes for hair. The logo was designed by Gianni himself and was meant to represent the brand’s vision – to empower women and make them feel powerful and confident.

Safety Pin Dress

In 1994, Versace debuted a dress that would become one of its most iconic creations – the safety pin dress. The dress was worn by Elizabeth Hurley to a movie premiere and caused quite a stir in the media. The dress featured gold safety pins holding together a black silk dress, creating an edgy yet sophisticated look.

Prints

Versace is also known for its prints – specifically its baroque print. This intricate pattern features swirling vines, leaves, and other ornate details in gold on a black or white background. The print has become synonymous with Versace’s opulent style.

Conclusion

In conclusion, Versace has invented many things that have become staples in the fashion industry. From its Medusa logo to its safety pin dress and baroque print, Versace has left an indelible mark on fashion history. Its bold and daring designs continue to inspire fashionistas around the world, and the brand’s legacy shows no signs of slowing down anytime soon.