Who Own Versus Versace?

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Versus Versace is a high-end fashion brand that has made a name for itself in the fashion industry. Since its inception, the brand has become synonymous with luxury, elegance, and sophistication.

However, many people are not aware of who owns Versus Versace. In this article, we will explore the ownership of Versus Versace and shed some light on the people behind this iconic brand.

History of Versus Versace

Before delving into the ownership of Versus Versace, let us first take a brief look at the history of this fashion label. The brand was founded in 1989 by Donatella Versace as a sister line to her brother Gianni’s eponymous label, Versace. The aim was to create a younger and more affordable line that would appeal to a wider audience while maintaining the same level of quality and style as the mainline collection.

Over the years, Versus Versace has collaborated with several high-profile designers and celebrities such as Christopher Kane, J.W. Anderson, M.I.A., and Zayn Malik, to name a few. These collaborations have helped cement its position as one of the most innovative and exciting brands in fashion today.

Ownership of Versus Versace

Now let’s get to the burning question – who owns Versus Versace? In 2018, it was announced that Michael Kors Holdings (now known as Capri Holdings Limited) had acquired Gianni Versace S.r.l., which includes both the mainline Versace label and its sister line, Versus.

Capri Holdings Limited is an American multinational fashion company that also owns other luxury brands such as Jimmy Choo and Michael Kors. The acquisition was reportedly worth $2.12 billion and gave Capri Holdings Limited full control over both labels.

Donatella’s role in the company

Despite the acquisition, Donatella Versace, the creative director of Versace, continues to play an integral role in the company’s operations. She has been instrumental in steering the brand’s aesthetic direction and ensuring that it stays true to its heritage while also pushing it forward into new and exciting territories.

In fact, Donatella has continued to oversee both the mainline Versace label and Versus even after the acquisition by Capri Holdings Limited. This has enabled her to maintain creative control over both brands and ensure that they remain relevant in an ever-changing fashion landscape.

Conclusion

In conclusion, Versus Versace is currently owned by Capri Holdings Limited, which also owns the mainline Versace label. However, despite this change in ownership, Donatella Versace remains a crucial part of the brand’s identity and continues to guide its creative direction. With her at the helm, there is no doubt that Versus will continue to thrive and remain a force to be reckoned with in the world of fashion.

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What Is the Meaning of Versus Versace?

Versus Versace is a sub-brand of the well-renowned Italian fashion house, Versace. The brand was created in 1989 by Donatella Versace, sister of Gianni Versace, the founder of the mainline brand. The purpose of Versus Versace was to offer a younger and more rebellious alternative to the luxurious and extravagant designs that were associated with the mainline brand.