Prada is a world-renowned fashion brand that is known for its luxurious products and unique designs. One of the key components of any fashion brand is the visual appeal of their products, and Prada has always been at the forefront of this aspect.
So, who is the photographer behind the stunning visuals that accompany Prada’s collections? Let’s find out.
The Photographer for Prada: Willy Vanderperre
Willy Vanderperre is a Belgian photographer who has been working with Prada for over a decade. He has collaborated with the brand on numerous campaigns, including their Fall/Winter 2020 collection. Vanderperre’s style is characterized by his use of bold colors and dramatic lighting, which perfectly complement Prada’s avant-garde designs.
Vanderperre’s Work with Prada
Vanderperre’s collaboration with Prada began in 2007 when he was commissioned to photograph their Spring/Summer campaign. Since then, he has worked on multiple projects with the brand, each one showcasing his unique style and vision.
One of Vanderperre’s most notable works with Prada was his photo series for their Fall/Winter 2018 campaign. The series featured models posing against a stark white background, wearing an array of colorful clothing and accessories from the collection. The simplicity of the background allowed the clothing to take center stage, while Vanderperre’s use of lighting added depth and drama to each shot.
In addition to his work on campaigns, Vanderperre has also photographed numerous editorials for Prada. He often collaborates with stylist Olivier Rizzo, who shares his affinity for bold designs and colors.
Vanderperre’s Other Work
While Vanderperre is best known for his work with Prada, he has also worked with other major fashion brands such as Dior Homme and Calvin Klein. In addition to fashion photography, he has also delved into portraiture, capturing images of celebrities like Rihanna and Kanye West.
Vanderperre’s style is not limited to photography; he has also directed several fashion films and music videos. His film for Prada’s Spring/Summer 2015 campaign, titled “The Postman Dreams,” won the Best Fashion Film award at the Berlin Fashion Film Festival.
Conclusion
Willy Vanderperre is a talented photographer who has collaborated with Prada for over a decade. His unique style and vision perfectly complement the brand’s avant-garde designs, making him an ideal choice for their campaigns and editorials.
Vanderperre’s work with Prada showcases his use of bold colors and dramatic lighting, which add depth and drama to each shot. His contributions have undoubtedly played a significant role in establishing Prada as one of the world’s most iconic fashion brands.