When it comes to the world of fashion, there are few names as iconic as Chanel. From their classic suits to their timeless handbags, Chanel has been setting trends for over a century. But one of the most recent additions to the brand’s legacy is the face of their Gabrielle fragrance.
Introducing the Face of Chanel Gabrielle
Chanel’s Gabrielle perfume was released in 2017 and quickly became a hit amongst fragrance enthusiasts. But what really caught people’s attention was the woman chosen to represent the scent in its advertising campaigns.
Kristen Stewart
The face of Chanel Gabrielle is none other than actress Kristen Stewart. Known for her roles in films like Twilight and Personal Shopper, Stewart has become a style icon in her own right over the years.
But why was she chosen to represent such an iconic fragrance?
According to Chanel, Stewart embodies the spirit of Gabrielle Chanel herself – a woman who broke boundaries and defied expectations in both her personal and professional life. In an interview with Harper’s Bazaar, Stewart spoke about what drew her to the role:
“There is something really freeing about [Gabrielle]. It speaks to a very innate part of me that wants to be free.”
The Campaign
Chanel’s advertising campaign for Gabrielle features Stewart in a variety of settings – from running through fields to dancing on rooftops. The imagery is meant to evoke a sense of freedom and joy – two things that Chanel wanted the fragrance itself to represent.
- One image shows Stewart standing on top of a balcony, looking out at the city below.
- In another, she’s seen holding onto a rope as she swings from one building to another.
- And perhaps most strikingly, there’s an image of her lying in a field, surrounded by flowers and looking up at the sky.
Throughout all of these images, Stewart exudes a sense of confidence and power – something that the brand felt was essential to capturing the essence of Gabrielle Chanel.
The Legacy Continues
Kristen Stewart’s role as the face of Chanel Gabrielle is just one example of how the brand continues to push boundaries and redefine what it means to be an icon. By choosing someone who embodies the spirit of their founder, Chanel has once again proven that they are a brand that values individuality, strength, and creativity.
Whether it’s through their fragrances or their fashion, Chanel will always be a brand that represents luxury, sophistication, and innovation. And with Kristen Stewart as their ambassador for Gabrielle, they’ve shown that they’re not afraid to take risks and embrace change – just like Gabrielle Chanel herself.