Versace is one of the most iconic luxury fashion brands in the world. Founded by Gianni Versace in 1978, the brand has become synonymous with high-end fashion, glamour, and extravagance.
Over the years, Versace has expanded its presence across the globe with flagship stores in major cities. But where was the very first Versace store located?
The first Versace store was opened in Milan, Italy, in 1978. Milan is known as one of the world’s fashion capitals and has played a significant role in shaping the fashion industry as we know it today. The city’s reputation for style and innovation made it a natural choice for Gianni Versace to launch his brand.
The original store was located on Via della Spiga, a prestigious shopping district known for its upscale boutiques and designer stores. The location was carefully chosen by Gianni because he believed that it would help establish his brand as a serious player in the fashion industry.
The first Versace store was designed to reflect the brand’s commitment to luxury and sophistication. Gianni worked closely with his sister Donatella, who is now the creative director of the brand, to create an elegant and visually stunning space that would showcase their collections.
The store featured bold and dramatic designs with black-and-white marble flooring, mirrored walls, and crystal chandeliers that exuded opulence and grandeur. The decor was complemented by plush carpets, comfortable seating areas, and sleek glass displays that showcased the latest collections.
Despite its grandeur, however, the first Versace store maintained an intimate atmosphere that made customers feel welcome and valued. It quickly became a popular destination for fashion enthusiasts from all over Milan who were eager to experience Versace’s unique style firsthand.
In conclusion, Milan was home to the first ever Versace store which opened its doors in 1978 on Via della Spiga – a location carefully chosen by founder Gianni Versace to establish his brand’s presence. The store’s opulent decor and sophisticated design set the standard for all other Versace stores that followed. Today, the brand has expanded its reach globally with flagship stores in major cities such as New York, Paris, London, and Tokyo.