Louis Vuitton is a world-renowned luxury brand that has been around for more than 160 years. Its iconic monogram pattern is recognizable worldwide, but did you know that the brand also has another popular pattern called Damier In this article, we’ll take a closer look at the history of Damier and when Louis Vuitton first started using it.
What is Damier
Damier is a checkered pattern that features small squares in two colors, usually brown and beige. It was created in 1888 by Louis Vuitton’s son, Georges Vuitton, as a way to differentiate the brand from its competitors. At the time, many other brands were using similar patterns such as stripes or dots, so Georges wanted to create something unique and distinguishable.
When Did Louis Vuitton First Use Damier
Louis Vuitton first started using Damier in 1889, just one year after it was created by Georges. The pattern was first used on trunks and luggage as a way to make them stand out from other brands. It quickly became popular among travelers and high society due to its unique design and durability.
The Evolution of Damier
Over the years, Damier has undergone several changes and updates. In 1996, Louis Vuitton introduced the Damier Ebene pattern which features a darker brown color and is often paired with black leather accents. This new version of Damier proved to be just as popular as the original.
In 2008, Louis Vuitton released another version of Damier called Damier Graphite which features a black and grey color combination. This new pattern was designed with men in mind and quickly became a favorite among fashion-conscious males.
Damier Today
Today, Damier is still a popular pattern used by Louis Vuitton on a variety of products including bags, wallets, and accessories. The classic Damier pattern is still available in its original brown and beige combination as well as the darker Damier Ebene and the modern Damier Graphite. The pattern has also been updated with new colors such as blue and red, giving customers even more options to choose from.
Conclusion
In conclusion, Louis Vuitton first started using Damier in 1889 as a way to differentiate the brand from its competitors. The pattern was created by Georges Vuitton and quickly became popular among travelers and high society due to its unique design and durability. Today, Damier is still a popular pattern used by Louis Vuitton on a variety of products and has undergone several updates over the years.