When Did Chanel Start Using the CC Logo?

When we think of Chanel, the first thing that comes to mind is the iconic CC logo. It’s hard to imagine the brand without it.

But have you ever wondered when this famous symbol came into existence? In this article, we’ll explore the history of the CC logo and how it became synonymous with Chanel.

The Early Days

Gabrielle “Coco” Chanel founded her eponymous fashion house in 1909. However, it wasn’t until 1925 that she introduced her first handbag – the Chanel 2.55.

This bag was a game-changer for women as it was designed with practicality in mind. It had a long chain strap that allowed women to wear it on their shoulder instead of carrying it by hand.

The Birth of the CC Logo

It wasn’t until almost a decade later that the CC logo was introduced. In 1932, Coco Chanel created a collection of fine jewelry inspired by her love for all things Baroque. One piece from this collection was a bracelet adorned with interlocking Cs – one facing forward, and one backward.

The interlocking Cs were said to represent Coco’s initials, but there have also been other theories such as them representing Château de Crémat in Nice, France where she spent some time or simply being inspired by stained-glass windows in a chapel she visited.

The Evolution of the Logo

The interlocking Cs were used on various pieces of jewelry and accessories throughout the 1930s and ’40s but didn’t become an emblematic symbol until after Coco’s death in 1971.

In 1983 Karl Lagerfeld became Creative Director at Chanel and started using the logo more prominently on clothing and accessories such as bags, belts, and shoes. He also made some minor changes to the original design by making both Cs face forward instead of one backward.

Conclusion

The CC logo has become a timeless symbol of luxury and sophistication. It’s hard to imagine Chanel without it. While it may have started as a simple piece of jewelry, it has since become a cornerstone of the brand.

As Coco Chanel once said, “Luxury must be comfortable, otherwise, it is not luxury.” The CC logo embodies this sentiment perfectly – it’s both elegant and practical. And that’s why it will continue to be an iconic symbol for years to come.