What Is the Symbol on the Versace Bottle?

Have you ever wondered about the symbol on the Versace bottle? The Italian fashion brand, Versace, is known for its luxurious and high-end products.

The brand’s iconic symbol, which is also known as the Medusa head logo, is featured on all of their products, including their fragrance bottles. In this article, we’ll take a closer look at the history and meaning behind this famous symbol.

History of the Versace Symbol

The Medusa head logo was first introduced by Gianni Versace, the founder of the fashion house, in 1978. The inspiration for the logo came from classical Greek mythology.

In Greek mythology, Medusa was a Gorgon with snakes for hair who could turn anyone who looked at her into stone. However, in Roman mythology, she was seen as a protector and symbol of female empowerment.

Meaning Behind the Logo

For Gianni Versace, Medusa represented both beauty and danger. He believed that beauty could be dangerous if not respected and appreciated properly. The Medusa head logo has since become a recognizable symbol of Versace’s brand identity.

The use of gold in the logo represents luxury and elegance while black represents power and sophistication. The combination of these two colors creates an image that represents strength and glamour.

The Role of Fragrances in Versace Brand Identity

Fragrances have played an important role in Versace’s brand identity since their first perfume launch in 1981. Their fragrances are designed to embody luxury, sensuality, and glamour – qualities that are also reflected in their fashion products.

The use of the Medusa head logo on their fragrance bottles reinforces their brand identity and creates a sense of exclusivity for their customers.


In conclusion, the symbol on the Versace bottle is none other than the iconic Medusa head logo. The logo represents beauty, danger, strength, glamour, and exclusivity. Versace’s fragrances and fashion products are designed to embody these qualities, which have made the brand one of the most recognizable and sought-after in the world.

If you haven’t tried a Versace fragrance yet, it’s definitely worth checking out. Not only do they smell amazing, but they also come in beautiful bottles that feature the Medusa head logo – a symbol of luxury and sophistication.