Hermes is a luxury brand that was founded in 1837 by Thierry Hermes. The brand is known for its high-end fashion accessories and clothing.
One of the most popular products of Hermes is its handbags that are known for their unique design, excellent craftsmanship, and quality materials. One of the most asked questions about Hermes is the color of its signature orange box. In this article, we will discuss the color of Hermes and why it’s significant.
The Color Of Hermes
The color of Hermes is a bright orange shade that has become synonymous with the brand. The shade is officially called “Orange Hermès” or “Hermès Orange.”
It’s a unique shade that was created exclusively for the brand in 1949 by then CEO Jean-Louis Dumas. He wanted a bold and vibrant color that would be instantly recognizable as an Hermes product.
The Significance Of The Color
The Orange Hermès color has become an iconic symbol of the brand’s luxury status and exclusivity. The color is used not only on the brand’s signature boxes but also on many of its products, including handbags, scarves, ties, and other accessories.
Fun Fact: Did you know that Hermès holds a trademark on their signature orange? That means no other company can use this specific shade without permission from Hermès.
The Psychology Behind Orange
Orange is an interesting color from a psychological perspective as it’s associated with creativity, enthusiasm, and warmth. It’s also believed to stimulate appetite and promote socialization. These associations make it an ideal choice for a luxury brand like Hermès that wants to evoke positive emotions in its customers.
Hermes’ Use Of Other Colors
While Orange Hermès is undoubtedly the most recognizable color associated with the brand, it’s not the only one used. Hermès is known for its use of other vibrant colors like pink, blue, and green on many of its products. These colors are often used in combination with Orange Hermès to create a striking contrast that is both visually appealing and distinctive.
- Blue: This color is associated with trust, loyalty, and intelligence, making it an ideal choice for the brand’s watches and jewelry lines.
- Pink: Pink is often used in Hermès’ women’s fashion lines. It’s associated with femininity, romance, and love.
- Green: Green is a natural color that’s associated with growth, harmony, and balance. Hermès uses this color in many of its products made from natural materials such as leather or silk.
In Conclusion
Now you know the answer to the question “What Is the Color of Hermes?” The Orange Hermès color was created exclusively for the brand in 1949 by then CEO Jean-Louis Dumas.
It has become an iconic symbol of the brand’s luxury status and exclusivity. While Orange Hermès is undoubtedly the most recognizable color associated with the brand, it’s not the only one used. Other vibrant colors like blue, pink, and green are often used in combination with Orange Hermès to create a striking contrast that is both visually appealing and distinctive.