What Is Happening With Hermes?

Hermes is a luxury fashion brand that has been around for over 180 years, known for its high-quality products and exquisite craftsmanship. However, in recent years, there have been some changes happening within the company that have left many people wondering what’s going on.

The Changing Leadership

One of the most significant changes that have occurred at Hermes is the shift in leadership. In 2020, Axel Dumas, who had been CEO since 2013, announced that he would be stepping down from his position. He was replaced by Martine Descollonges as interim CEO while the company searches for a permanent replacement.

The Impact of COVID-19

Like many other companies in the fashion industry, Hermes has also been impacted by the COVID-19 pandemic. The company saw a decline in sales during the early months of the pandemic when many stores had to close their doors temporarily. However, as restrictions eased and consumers began to return to shopping, Hermes saw an increase in sales once again.

New Product Launches

Despite the challenges posed by COVID-19, Hermes has continued to release new products and collections. One notable launch was the brand’s first-ever makeup line called Rouge Hermes. The line features lipsticks and other beauty products inspired by Hermes’ signature colors and materials.

Environmental Initiatives

In recent years, there has been a growing concern about sustainability and how it affects our planet. Hermes has recognized this issue and has taken steps towards becoming more environmentally conscious. In 2020, they launched a program called “Project Move,” which aims to reduce the company’s carbon footprint through various initiatives such as using renewable energy sources and implementing more sustainable packaging practices.

Conclusion

In conclusion, while there have been some changes happening at Hermes recently, it seems like they are adapting well to the current climate. With new leadership on the horizon, a successful response to the challenges of COVID-19, and a focus on sustainability, it will be interesting to see what the future holds for this iconic brand.