What Is Environmental Graphic Design?

Environmental Graphic Design (EGD) is an integrated design practice that combines graphic design, architecture, landscape architecture, interior design, and industrial design to create visual communication within the built environment. EGD has become increasingly popular in recent years as a way to enhance the quality of public spaces and create a positive experience for users.

EGD can be used to shape the physical environment in a number of ways. It can be used to create a sense of place, by adding visual elements that are specific to the area’s culture or history.

It can also be used to help people navigate unfamiliar spaces by creating sign systems that are easy to follow. By providing visual cues, it can also foster interaction between people and their surroundings.

EGD is not limited to just signage or wayfinding systems. It can take many forms, including murals, sculptures, lighting installations, and interactive features. Its goal is always the same: to transform a space into something more than just functional – something that is visually interesting and engaging.

The Benefits of Environmental Graphic Design

Environmental Graphic Design has numerous benefits for both businesses and individuals alike. For businesses, EGD can be used to create an inviting atmosphere that encourages people to stay longer and spend more money. For individuals, it provides an opportunity for people to connect with their environment in a meaningful way.


Environmental Graphic Design is an important tool for creating meaningful experiences in public spaces. By combining graphic design with other disciplines such as architecture and landscape architecture, EGD can help shape physical environments in ways that are both aesthetically pleasing and functional.

In conclusion, Environmental Graphic Design is an effective way of creating unique experiences in both public and private spaces. By combining various disciplines such as graphic design with architecture and landscape architecture, it enables us to transform our physical environment into something more than just functional – something beautiful and engaging that people will enjoy visiting or living in.