What Is Concept Design in Product?

Concept design in product is the process of designing a product from the concept. It is an iterative process that involves creating, testing, and refining a product’s design. The concept design process can be broken down into three stages: concept generation, concept validation and concept refinement.

Concept Generation: This is the first stage of the design process, where ideas are generated for a product. This requires research and analysis of customer needs and market trends to determine what features and functions are needed in the product.

The designer then sketches out preliminary concepts that incorporate these features and functions. These concepts can then be evaluated to identify which one best meets the customer’s needs.

Concept Validation: At this stage, the concept is tested to ensure it meets all customer requirements and meets all regulatory requirements. This includes usability testing, functional testing, and market research to ensure it is viable in the marketplace.

Concept Refinement: In this stage, the concept is refined based on feedback from tests in previous stages. This may involve making changes to features or functionality, as well as refining aesthetics such as color or shape. Once the final version of the concept has been approved by stakeholders, it moves on to prototyping.

Conclusion: Concept design in product is an iterative process that involves creating a product from an idea through research, analysis and testing until it meets customer requirements and regulatory requirements for sale in the marketplace. It requires creativity and problem solving skills to come up with innovative solutions that meet customer needs while also being practical for production and cost-effective for sale.