Graphic Designers often use the term ‘BS’ when discussing their work. But what does it mean?
BS stands for ‘Bullsh*t’ and is used to refer to unprofessional or ill-informed design decisions. It is often used to criticize designs that don’t meet certain criteria, such as aesthetics, usability, or technical competency.
When a Graphic Designer refers to something as ‘BS’, they are generally referring to a decision being made without proper thought or research. This could be anything from the use of colors that clash to the misuse of typefaces that don’t work with the message being conveyed. It can also refer to the misuse of resources, such as printing too many copies of a document or using outdated software or hardware.
In addition to criticizing design decisions, BS can also be used in reference to business practices that are not up-to-date with industry standards or too costly for the client’s budget. Examples include charging too much for materials or services, taking on projects that are outside the scope of expertise, and not following through on promises made during the process.
Graphic Designers use ‘BS’ as a way to make sure quality standards are met in their work and that their clients get value for money. It can also be an effective way of communicating expectations between designers and clients and ensuring everyone is on the same page when it comes to projects.
The term ‘BS’ is not meant to be taken personally but rather as a way for designers and clients alike to ensure quality standards are met in all aspects of a project – from concept through completion. By avoiding unprofessional design decisions and business practices, Graphic Designers can ensure their work is professional and up-to-date with industry trends.
Conclusion:
What Is BS in Graphic Design? BS stands for ‘Bullsh*t’ and refers to poor design decisions and business practices which do not adhere to professional standards or meet client expectations. By avoiding these mistakes designers can ensure their projects are up-to-date with industry trends and deliver maximum value for money.
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