A Bachelor of Arts in Graphic Design is a four-year undergraduate degree program that focuses on the use of digital media and software tools to create artwork for advertising, publishing, and web design. This type of degree is perfect for those interested in pursuing a career in the visual arts or related fields. With an understanding of how to use design principles, computer graphics, and other technologies to create effective visuals, individuals with this degree can work as graphic designers, Illustrators, or web developers.
In a BA program in Graphic Design, students will learn how to build visuals from concept through completion. They will be trained in the principles of design such as color theory, typography, composition and layout.
Additionally they will learn techniques for creating digital art using Adobe Photoshop and Illustrator as well as software such as InDesign and After Effects. As part of their coursework they will also receive instruction on the business side of graphic design including client relations and project management.
The curriculum for a BA in Graphic Design may include classes such as Digital Imaging & Photography, Typography & Layout Design, Digital Video & Motion Graphics, Web Design & Development, Art Direction & Advertising Concepts. Students may also take courses related to their intended field such as Industrial Design or Animation. Many programs also offer courses specifically related to web development or interactive media.
Graduates with a Bachelor of Arts in Graphic Design can pursue careers within advertising agencies, publishing companies, web development firms or even freelance work. They can work closely with clients to develop campaigns or branding materials for products or services. Individuals with this degree may also find positions working on websites or interactive applications.
Conclusion:
A Bachelor of Arts (BA) in Graphic Design is an excellent choice for those looking to pursue a career in the visual arts. With an understanding of design principles and technology tools graduates can find employment as graphic designers, web developers or even freelance artists. With courses ranging from digital imaging and typography to art direction and advertising concepts this degree provides all the necessary skills needed to succeed in today’s highly competitive job market.