What Does B Mean on Chanel Jewelry?

Chanel is a brand that needs no introduction. Known for its timeless and elegant designs, Chanel has been a favorite of women all around the world for decades. Among their many products, Chanel jewelry stands out as one of the most popular and sought-after items.

If you’re a Chanel jewelry enthusiast, you might have noticed the letter “B” on some of their pieces. So what does “B” mean on Chanel jewelry? Let’s find out.

History of Chanel Jewelry

Chanel was founded by Gabrielle “Coco” Chanel in 1909. Initially, the brand focused only on clothing and accessories, but eventually expanded to other areas such as fragrance and jewelry. Chanel’s first jewelry collection was launched in 1932, and since then it has become an integral part of their product line.

The Meaning of “B”

If you’ve seen the letter “B” on Chanel jewelry, you might have thought it stood for “Brand”. However, that’s not the case.

The letter actually stands for “bijoux”, which is French for “jewelry”. So when you see a piece of Chanel jewelry with the letter B, it simply means that it is part of their costume jewelry line.

Chanel Fine Jewelry vs. Costume Jewelry

It’s important to note that there are two types of Chanel jewelry – fine and costume. Fine jewelry is made with precious metals such as gold or platinum and adorned with precious stones like diamonds or pearls. On the other hand, costume jewelry is made with non-precious metals like brass or copper and adorned with materials like glass or resin.

Chanel’s fine jewelry line is known as “High Jewelry” and is only available at select locations worldwide. Their costume jewelry line, on the other hand, is more widely available and often features their iconic designs such as the interlocking CC logo or the camellia flower.

Identifying Authentic Chanel Jewelry

If you’re in the market for Chanel jewelry, it’s important to know how to identify authentic pieces. One way to do this is by looking for the authenticity stamp. On Chanel jewelry, the stamp is usually located on the back of a piece and includes information such as the season code, year of production, and metal type.

Another way to identify authentic Chanel jewelry is by examining the quality of the materials used. Chanel uses only high-quality materials in their jewelry, so if a piece looks cheap or flimsy, it’s likely a fake.


In conclusion, the letter “B” on Chanel jewelry stands for “bijoux”, which is French for jewelry. It indicates that a piece is part of their costume jewelry line rather than their fine jewelry line.

When shopping for Chanel jewelry, it’s important to know how to identify authentic pieces to avoid purchasing fakes. With this knowledge in mind, you can confidently add beautiful and timeless Chanel pieces to your collection.