Prada has been a luxury fashion house for over a century. Known for their exquisite craftsmanship and attention to detail, Prada has been synonymous with high-end fashion.
However, in recent years, the brand has been making headlines for its streetwear-inspired collections. The question on everyone’s mind is – is Prada streetwear?
What is Streetwear?
Before we dive into whether Prada can be considered streetwear, let’s define what streetwear actually means. Streetwear is a style of clothing that originated from the skateboard and surf culture in California during the 1980s. It’s characterized by its casual and comfortable nature, often incorporating elements like oversized t-shirts, hoodies, and sneakers.
Streetwear has evolved over the years and has become a global phenomenon. It’s no longer limited to just skateboarders and surfers – it’s now worn by fashion enthusiasts all over the world.
Prada’s History with Streetwear
Prada has always been known for its luxury collections that catered to high-end consumers. However, in recent years, the brand has been incorporating streetwear-inspired elements into their collections.
In 2018, Prada collaborated with the streetwear brand Supreme on a collection that featured jackets, pants, t-shirts, and accessories like keychains and waist bags. This collaboration was a huge success and sold out within minutes of release.
Since then, Prada has continued to incorporate elements of streetwear into their collections. Their Fall/Winter 2020 collection featured oversized puffer jackets and hoodies with bold graphic prints.
Is Prada Streetwear?
So now that we know what streetwear is and how Prada has incorporated it into their collections – can we consider Prada as streetwear?
The answer is no – Prada cannot be classified as streetwear. While they have incorporated streetwear elements into their collections in recent years, the brand’s core identity remains that of a luxury fashion house.
Prada’s collections are still primarily focused on high-end fashion and cater to a different demographic than that of streetwear brands. While they may have incorporated elements like hoodies and graphic prints, their designs are still meticulously crafted with attention to detail.
The Bottom Line
In conclusion, while Prada has certainly been inspired by the streetwear movement in recent years, they cannot be considered a streetwear brand. The brand’s core identity remains that of a luxury fashion house, and their collections cater to a different demographic than that of traditional streetwear brands.
So next time you see someone wearing Prada and wonder if it’s streetwear – remember that while they may have incorporated some elements of the style into their designs, Prada is still very much a luxury fashion brand.