If you’re an avid fashion follower, chances are you’ve heard of Orlebar Brown. This British swimwear brand has been making waves since its inception in 2007. However, there’s been a recent rumor that’s been circulating – Is Orlebar Brown owned by Chanel?
Let’s dive deeper into the topic to uncover the truth.
Orlebar Brown – A Brief Overview
Orlebar Brown is a luxury swimwear brand that was founded by Adam Brown. The brand is known for creating stylish swim trunks that are designed to be worn both in and out of the water. The idea behind Orlebar Brown was to create a swimwear brand that was both functional and fashionable.
The brand gained popularity quickly and began expanding its product line beyond just swim trunks. Today, they offer a range of products including shorts, polos, t-shirts, and accessories.
The Acquisition by Chanel
In early 2018, news broke that Chanel had acquired a majority stake in Orlebar Brown. This news came as a surprise to many in the fashion industry as it seemed like an unlikely pairing.
Chanel is known for its high-end couture fashion while Orlebar Brown is known for its beach-inspired clothing. However, upon closer inspection, the acquisition made sense.
Orlebar Brown had already established itself as a luxury brand with a strong focus on quality and design. By acquiring Orlebar Brown, Chanel was able to diversify its product offerings and tap into the growing market for high-end casual wear.
What Does This Mean for Orlebar Brown?
Since the acquisition, Orlebar Brown has continued to operate independently with Adam Brown remaining at the helm as creative director. However, there have been some changes behind the scenes.
Chanel has brought its expertise in areas such as marketing and distribution to help Orlebar Brown reach a wider audience. This has resulted in the brand expanding its presence globally and opening new stores in key markets.
Conclusion
So, to answer the initial question – Yes, Orlebar Brown is owned by Chanel. However, this acquisition has not had a negative impact on the brand’s identity or independence. Instead, it has allowed Orlebar Brown to grow and expand while maintaining its commitment to quality and design.
Whether you’re a fan of Orlebar Brown or Chanel, there’s no denying that this partnership has been successful so far. It will be interesting to see what the future holds for this dynamic duo in the world of fashion.
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