League of Legends, commonly known as LoL, is a popular multiplayer online battle arena (MOBA) game that has a huge global fan base. Over the years, LoL has become one of the most prestigious esports tournaments with big sponsors investing in it.
One such sponsor that has been recently making rounds in the news is Louis Vuitton. But is League of Legends sponsored by Louis Vuitton? Let’s find out.
What is Louis Vuitton?
Louis Vuitton is a French fashion house and luxury retail company that was founded in 1854 by Louis Vuitton. It specializes in leather goods, luxury trunks, ready-to-wear, shoes, watches, jewelry, accessories, and sunglasses. The brand is renowned for its signature LV monogram and its iconic designs that are highly coveted worldwide.
What is League of Legends?
League of Legends is a free-to-play MOBA game developed and published by Riot Games in 2009. The game has two teams consisting of five players each who battle against each other to destroy their opponent’s Nexus (base). Each player selects a unique champion with different abilities and plays a specific role within their team.
Is League of Legends sponsored by Louis Vuitton?
Yes, League of Legends is indeed sponsored by Louis Vuitton. The partnership was announced back in September 2019 when Riot Games revealed that Louis Vuitton would be designing the trophy case for the World Championship. The case was unveiled at the opening ceremony of the tournament and received widespread acclaim for its design.
What does this partnership entail?
The partnership between Riot Games and Louis Vuitton goes beyond just designing the trophy case. As part of the collaboration, Louis Vuitton also designed unique skins for three champions – Qiyana, Senna, and Yasuo. The skins were released in-game on November 10, 2019, and were available for a limited time.
Moreover, Louis Vuitton also created a special collection of clothing and accessories inspired by League of Legends. The collection features unique designs that incorporate the game’s signature champions and elements.
What does this mean for esports?
The partnership between Louis Vuitton and Riot Games is a significant milestone for esports. It marks the first time that a luxury fashion brand has collaborated with an esports tournament. This partnership showcases the growing mainstream appeal of esports and its potential as a lucrative market for brands.
Conclusion
In conclusion, League of Legends is indeed sponsored by Louis Vuitton. The partnership between Riot Games and Louis Vuitton has resulted in some exciting collaborations that have been well-received by both gaming and fashion enthusiasts worldwide. This partnership is not only beneficial for both brands but also has far-reaching implications for the future of esports as it continues to gain mainstream recognition.