If you’re a fan of K-pop, you’re likely already familiar with Jennie Kim, one of the members of the popular girl group Blackpink. But did you know that Jennie has also made a name for herself in the fashion world? In 2018, she was announced as the new global ambassador for luxury brand Chanel.
The Announcement
Jennie’s appointment as a global ambassador for Chanel was announced in October 2018. The news was first revealed on Chanel’s official Instagram account, where they shared a photo of Jennie wearing their iconic tweed jacket and holding a classic Chanel handbag. The post was captioned “Chanel is pleased to announce that Jennie from Blackpink is officially our new house ambassador.”
What Does It Mean to be a Global Ambassador?
Being a global ambassador for a luxury brand like Chanel is no small feat. It means that the brand has chosen you to represent them on a global scale, and that they trust you to embody their values and aesthetic. As part of her role as ambassador, Jennie has attended various events and shows for Chanel, including the 2019 Spring/Summer Haute Couture show in Paris, where she sat front row alongside other celebrities like Kristen Stewart and Tilda Swinton.
Jennie’s Relationship with Chanel
Jennie’s relationship with Chanel actually predates her appointment as global ambassador. She has been spotted wearing Chanel on numerous occasions both on and off stage, including at Blackpink’s debut showcase in Japan and at the 2017 Melon Music Awards.
In fact, fans have even nicknamed Jennie “Human Chanel” due to her frequent appearances in the brand’s clothing and accessories. Her personal style aligns well with Chanel’s classic and elegant aesthetic, making her an ideal fit for the brand.
The Impact of Jennie’s Appointment
Jennie’s appointment as global ambassador for Chanel has had a significant impact on both the fashion and K-pop industries. It’s a testament to the growing influence of K-pop and its stars in the global fashion world.
Additionally, it’s worth noting that Jennie is the first Korean celebrity to become a global ambassador for Chanel. This is a major achievement not only for Jennie but also for the Korean entertainment industry as a whole, as it further solidifies their presence on the global stage.
Conclusion
In conclusion, Jennie’s appointment as global ambassador for Chanel is a significant milestone in her career and a testament to her talent and style. As she continues to represent the brand on a global scale, we can expect to see even more exciting collaborations and projects from Jennie and Chanel in the future.