If you’re a fan of fashion, then you’ve probably heard of Hermes – the luxury brand that’s been around for almost two centuries. But have you heard of Evri?
If not, then you may be surprised to learn that the two are actually related. In this article, we’ll explore the connection between Hermes and Evri and answer the question: Is Hermes now Evri?
What is Hermes?
Hermes is a French luxury brand that was founded in 1837 by Thierry Hermès. The company started off as a harness workshop, but over time it expanded to include leather goods, accessories, and clothing. Today, Hermes is known for its high-quality products and iconic designs such as the Birkin and Kelly bags.
What is Evri?
Evri is a sub-brand of Hermes that was launched in 2021. The name “Evri” is actually an acronym that stands for “Everyday Reinterpreted”. According to Hermes’ website, Evri “revisits Hermès’ timeless classics with a contemporary attitude”.
Is Hermes now Evri?
The short answer is no – Hermes is not now Evri. Rather, Evri is simply a sub-brand of Hermes. This means that while there may be some overlap between the two brands in terms of design aesthetic and product offerings, they are still distinct entities.
Why did Hermes launch Evri?
There are a few potential reasons why Hermes decided to launch Evri. For one thing, it could be seen as an attempt to appeal to younger consumers who may not be as familiar with or interested in traditional luxury brands like Hermes.
In addition, launching a sub-brand like Evri allows Hermes to experiment with new designs and ideas without risking damage to its core brand image. This way, if a particular collection or product line doesn’t resonate with consumers, it won’t necessarily reflect poorly on the Hermes brand as a whole.
What does Evri offer?
Evri offers a range of products including bags, accessories, and clothing. The designs are meant to be more casual and accessible than those of the main Hermes brand, with a focus on everyday wear.
Some of the standout pieces from Evri include the Mini Convoyeur bag, which features a crossbody strap and comes in a variety of colors and materials. There’s also the Evri sneaker, which has a sleek design and is available in both high-top and low-top versions.
In Conclusion
So there you have it – while Evri is certainly related to Hermes, it is not a replacement for the iconic luxury brand. Rather, it offers a fresh take on classic designs that is meant to appeal to a wider audience. Whether or not you’re a fan of Hermes’ traditional offerings, it’s worth taking a look at what Evri has to offer – you just might find your new favorite everyday piece!