Are Bourjois and Chanel the same? This is a question that has been asked by many beauty enthusiasts, and the answer is not as straightforward as one might think. While both brands are owned by the same parent company, there are significant differences between them.
Bourjois vs. Chanel: A Brief Overview
To understand the differences between these two brands, let’s take a closer look at their history and makeup products.
Bourjois
Bourjois is a French cosmetics company that was founded in 1863. The brand is known for its affordable yet high-quality makeup products, including foundations, lipsticks, eyeshadows, and mascaras. Bourjois has always focused on creating innovative formulas that are both easy to use and long-lasting.
One of the most popular products from Bourjois is their Healthy Mix Foundation. This foundation provides medium coverage and contains ingredients like vitamin C to give your skin a healthy glow.
Chanel
Chanel is also a French company that was founded in 1909. The brand is known for its luxurious fashion items such as handbags, clothing, and accessories. Chanel also has a line of makeup products that are equally luxurious.
Chanel’s makeup collection includes everything from foundations to lipsticks to eyeshadows. One of their most iconic products is the Chanel No. 5 perfume, which has been a best-seller since it was first introduced in 1921.
The Differences Between Bourjois and Chanel
While both Bourjois and Chanel are owned by the same parent company (Coty Inc.), there are some key differences between them.
Price: Bourjois products are generally more affordable than Chanel’s luxury cosmetics line.
Target Market: Bourjois Targets young women who want affordable yet high-quality makeup products, while Chanel Targets a more upscale clientele who are looking for luxury and exclusivity.
Product Range: Bourjois has a smaller range of makeup products compared to Chanel, which offers a wider range of cosmetics, skincare, and fragrances.
Packaging: Chanel’s packaging is luxurious and often includes their signature interlocking C logo. Bourjois’ packaging is simpler and more functional.
The Bottom Line
So, are Bourjois and Chanel the same? The answer is no.
While both brands are owned by the same parent company, they have different Target markets, price points, and product ranges. While Bourjois focuses on affordability and innovative formulas, Chanel focuses on luxury and exclusivity. Regardless of which brand you choose to purchase from, both offer high-quality makeup products that will help you achieve your desired look.