How Much Money Did Hermes Make Last Year?

It is always fascinating to know how much money a company makes, especially if it’s a luxury brand like Hermes. In the fiscal year 2020, Hermes International S.A. reported a revenue of €6,389 million (approximately $7,630 million). This is an impressive figure considering the global pandemic that has affected businesses worldwide.

Revenue Breakdown

Here’s a breakdown of how Hermes earned its revenue in 2020:

  • Leather Goods and Saddlery: €3,437 million ($4,108 million)
  • Ready-to-Wear and Accessories: €1,337 million ($1,599 million)
  • Perfumes: €307 million ($367 million)
  • Silk and Textiles: €292 million ($349 million)
  • Other Hermès Businesses: €615 million ($735 million)

The Impact of COVID-19

Like many other companies, Hermes also faced challenges due to the COVID-19 pandemic. The brand had to close its stores in several countries during lockdowns and faced disruptions in supply chains. However, despite these challenges, Hermes managed to maintain its position as one of the world’s most valuable luxury brands.

E-commerce Growth

During the pandemic-induced lockdowns, online sales became crucial for most businesses. Hermes also saw significant growth in its e-commerce sales. In fact, online sales increased by more than 100% in some markets.

New Store Openings

Hermes continued to expand its retail footprint by opening new stores worldwide despite the pandemic. The brand opened eight new stores in China alone.

The Future of Hermes

Hermes has always been known for its resilience and ability to adapt to changing market conditions. The brand has already started focusing on sustainability, and we can expect to see more eco-friendly products from the company in the future.

The Birkin Bag Phenomenon

The Birkin bag is one of the most iconic luxury handbags ever created. Its popularity has only increased over time, with some waiting lists stretching for years. The Birkin bag remains a symbol of luxury and exclusivity, and it’s safe to say that it will continue to be a significant part of Hermes’ revenue stream in the future.

In conclusion, despite the challenges posed by the COVID-19 pandemic, Hermes managed to maintain its position as one of the world’s leading luxury brands. With its focus on sustainability and innovation, we can expect to see continued growth from this iconic French fashion house.