Being a graphic design art director is a job that involves creating visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. Art directors are responsible for the overall look of magazines, newspapers, product packaging, websites, movies and any other medium that requires visual communication.
Graphic design art directors typically have a bachelor’s degree in graphic design or a related field and several years of experience in the field. They may specialize in one type of media or be experienced in multiple types of media.
Most art directors work full time during regular business hours. However, they may occasionally work evenings and weekends to meet deadlines or attend events related to their work.
How much do graphic design art directors make?
The Bureau of Labor Statistics (BLS) reported that the median annual wage for graphic designers was $52,110 in May 2019. The lowest 10% earned less than $29,370 while the highest 10% earned more than $93,350.
Salary by Industry
Art directors earn higher salaries when working for industries such as advertising agencies and computer systems design firms. According to the BLS May 2019 report, the median annual wage for advertising and promotions managers was $117,130 while computer systems design firms paid art directors an average salary of $96,690.
Salary by Location
Location also affects how much an art director earns. California pays its art directors an average salary of $91,360 while New York pays its art directors an average salary of $85,550 according to BLS data from May 2019.
Job Outlook
Job opportunities for graphic designers are expected to grow 4% from 2018-2028 according to the BLS. This growth rate is about as fast as the average for all occupations.
Conclusion:
Graphic design art directors make good money depending on their level of experience and which industry they choose to work in. The median salary is around $52k but it can range up to over $90k depending on where they are located and what type of clients they take on. Job opportunities should remain steady due to increasing demand for visual communication materials over time.