Writing a rationale for graphic design is an important task for any designer. It involves understanding the design process and the reasons behind why certain design decisions have been made. A well-written rationale can help explain to clients why the designer has chosen particular visual elements, fonts, and colors, as well as how the overall design will work to achieve the desired outcome.
The first step in writing a rationale for graphic design is to identify the project’s goal. This could be to create a brand identity, increase sales, or draw attention to a product or service.
Once this goal has been established, it’s time to start thinking about how best to achieve it through visual elements. It’s important that these elements are chosen based on their ability to communicate the desired message or evoke an emotion from viewers.
Next, designers must consider how these elements will work together in order to create a cohesive and effective design. This means looking at how they interact with one another in terms of size, shape, color, and texture.
It’s also important to consider how they will work with other aspects of the project such as photography and text. By understanding how all of these pieces fit together, designers can create a unified look that speaks directly to the project’s goals.
Finally, designers must be able to explain why they chose specific visual elements over others in order to create a successful design. This means being able to articulate their thought process and provide evidence that supports their decisions. Through this process of rationalization, designers can demonstrate that their choices are not only visually appealing but also strategically sound choices that will help achieve the desired results from the project.
Conclusion: Writing a rationale for graphic design requires an understanding of both creative processes and strategic decision-making. Designers must be able to articulate why certain visual elements were chosen over others by providing evidence that supports their choices and demonstrating how they will all work together in order achieve the desired goals of the project.
9 Related Question Answers Found
If you’re looking to break into the world of graphic design, the first question you might be asking yourself is “What do I need to get started?” The good news is that it doesn’t take much to get started as a graphic designer. All you really need are a few basic tools. Computer/Laptop: The most important tool for any aspiring graphic designer is a computer or laptop.
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