If you’re a fan of luxury fashion, then you’ve probably heard of Hermes. The French brand is known for its iconic Birkin and Kelly bags, as well as its scarves, belts, and other accessories. But if you’re a frequent shopper at Hermes, you may be wondering if the brand has a loyalty program.
The answer is no.
Unlike many other luxury brands that offer loyalty programs to reward their most loyal customers, Hermes does not have a formal program in place. This means that regardless of how much money you spend at Hermes or how often you shop there, you won’t earn points or receive perks like exclusive discounts or early access to new collections.
While this may come as a disappointment to some shoppers, it’s important to remember that Hermes is known for its exclusivity and high-end appeal. By not offering a loyalty program, the brand is able to maintain its image as an elite luxury brand that caters only to the most discerning shoppers.
However, just because Hermes doesn’t have a formal loyalty program doesn’t mean that there aren’t ways to earn rewards or perks when shopping with the brand. Here are some tips:
Shop at Hermes boutiques
If you’re looking to make a purchase from Hermes, it’s best to do so at one of the brand’s physical boutiques rather than through third-party retailers like department stores or online marketplaces. Not only will this ensure that you’re getting an authentic product (as opposed to a counterfeit), but it will also allow you to establish a relationship with the sales associates at the boutique.
By shopping in-store regularly and building a rapport with the sales team, you may be able to receive personalized recommendations and styling advice. Additionally, if there are limited edition or hard-to-find items that you’re interested in purchasing, your relationship with the sales team may give you an advantage in securing them.
Sign up for the Hermes newsletter
While Hermes doesn’t have a loyalty program, the brand does have a newsletter that you can sign up for on its website. By doing so, you’ll receive updates on new collections, exclusive events, and other news from the brand.
While this won’t necessarily give you any immediate rewards or perks, it will allow you to stay informed about what’s happening at Hermes and potentially give you insight into when new products are being released.
Consider pre-owned items
While many shoppers prefer to purchase brand-new items from luxury brands like Hermes, there is also a thriving market for pre-owned items. By purchasing pre-owned Hermes products from reputable resellers, you may be able to save money while still getting authentic, high-quality items.
Additionally, some resellers offer rewards programs or loyalty programs of their own. While these programs won’t be directly affiliated with Hermes, they may still offer perks like discounts or free shipping that can make shopping with the brand more affordable.
In conclusion, while Hermes does not have a formal loyalty program in place, there are still ways to earn rewards and perks when shopping with the brand. By shopping at boutiques rather than third-party retailers, signing up for the newsletter, and considering pre-owned items from reputable resellers, you can make your shopping experience with Hermes more rewarding.