Emma Chamberlain is a young influencer who has made a name for herself in the world of social media. She is known for her relatable and authentic content, which has attracted a massive following on various platforms.
Recently, she made headlines when she announced her collaboration with Louis Vuitton, one of the most iconic luxury fashion brands in the world. Many people have been curious about how this partnership came about. In this article, we will explore the story behind Emma Chamberlain’s involvement with Louis Vuitton.
The Rise of Emma Chamberlain
Emma Chamberlain began her journey as a YouTuber in 2018, and since then, she has amassed over 9 million subscribers on her channel. Her content revolves around everyday topics such as fashion, lifestyle, and travel.
What sets her apart from other influencers is her unfiltered approach to content creation. She doesn’t shy away from showing the messy and imperfect aspects of life, which has resonated with millions of viewers worldwide.
Emma’s Collaboration with Louis Vuitton
In October 2020, Emma Chamberlain announced that she had partnered with Louis Vuitton to promote their latest fragrance collection, called “On The Beach.” This was a significant milestone for both Emma and Louis Vuitton since it marked the first time that the brand had collaborated with a young influencer.
How Did It Happen?
Emma’s involvement with Louis Vuitton started when she attended their Spring-Summer 2020 show during Paris Fashion Week. She was invited as a guest by the brand’s Creative Director, Nicolas Ghesquière. During the event, she met with several members of the brand’s team and developed a rapport with them.
After Paris Fashion Week ended, Emma returned to Los Angeles but continued to stay in touch with Louis Vuitton’s team through social media. Her genuine approach to content creation and vast following caught the attention of the brand’s executives, who saw her as a perfect fit for their latest fragrance campaign.
What Did the Collaboration Involve?
As part of her collaboration with Louis Vuitton, Emma created a series of videos that showcased her experience with the “On The Beach” fragrance. She also participated in an interview with Vogue, where she spoke about her journey as a content creator and her thoughts on fashion and beauty.
The partnership was well received by both Emma’s followers and Louis Vuitton’s customers. It was seen as a bold move by the brand to embrace influencer marketing and reach out to younger audiences.
Conclusion
Emma Chamberlain’s involvement with Louis Vuitton is a testament to the power of social media influencers in today’s world. It shows that brands are willing to embrace new ways of marketing themselves and are open to collaborating with young voices who have a massive following online.
As for Emma, this collaboration has opened up new doors for her career. She has proven that she is not just an ordinary YouTuber but a force to be reckoned with in the world of fashion and beauty. We can’t wait to see what she does next!