How Is BMW and Louis Vuitton Partnership?

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BMW and Louis Vuitton Partnership: A Match Made in Luxury Heaven

When two brands renowned for their excellence and style come together, the result is bound to be nothing short of spectacular. Such is the case with the BMW and Louis Vuitton partnership. This collaboration between the German luxury carmaker and the French fashion house has created a range of exclusive products that are a perfect blend of innovation, quality, and design.

The Partnership

The BMW-Louis Vuitton partnership was announced in 2015 as part of the celebrations for BMW’s centenary. The two brands collaborated to create a bespoke set of luggage tailor-made for the BMW i8 hybrid sports car. This limited edition luggage set was designed to fit perfectly into the i8’s trunk space while also reflecting Louis Vuitton’s signature style.

The Luggage Set

The luggage set includes two travel bags, a business case, and a garment bag. Each piece is made from high-quality leather with a carbon fiber finish, which complements the i8’s sleek design. The bags feature Louis Vuitton’s signature monogram pattern in black and electric blue, which adds a touch of elegance to their overall look.

Travel Bags

The travel bags come in two sizes – Weekender GM and Horizon 55 – both designed to fit into the boot space of the BMW i8. The Weekender GM is perfect for short trips while the Horizon 55 can accommodate more luggage for longer journeys. Both bags feature adjustable straps for easy handling and can be carried by hand or over the shoulder.

Business Case

The business case is ideal for carrying documents or electronic devices such as laptops or tablets. It features multiple compartments to keep your belongings organized while on-the-go.

Garment Bag

The garment bag is designed to keep your clothes wrinkle-free during travel. It has multiple interior compartments to store shoes, ties, and other accessories.

The Design Process

The design process for the luggage set was a true collaboration between the two brands. Louis Vuitton’s creative director, Nicolas Ghesquière, worked closely with the BMW design team to ensure that each piece of luggage was not only functional but also reflected Louis Vuitton’s signature style.

The Price

As expected, this limited edition luggage set comes with a hefty price tag. The Weekender GM retails for around $3,800 while the Horizon 55 is priced at $4,700. The business case and garment bag are priced at $2,500 and $3,100 respectively.

Conclusion

The BMW-Louis Vuitton partnership has given birth to an exclusive range of products that perfectly blend innovation, quality, and design. The limited edition luggage set is a testament to the creativity and craftsmanship of both brands. While it may not be affordable for everyone, it is undoubtedly a must-have for those who appreciate luxury and style.

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