The iconic perfume brand Chanel No. 5 has always been synonymous with elegance, luxury, and sophistication. Since its inception in the 1920s, this fragrance has become a timeless classic that continues to captivate women all over the world.
Over the years, Chanel has featured several famous faces as their brand ambassadors – from Marilyn Monroe to Nicole Kidman and Brad Pitt. However, now there is a new face of Chanel No. 5 that everyone is talking about.
Introducing Marion Cotillard
In May 2021, it was announced that French actress Marion Cotillard would be the new face of Chanel No. 5. Known for her roles in films like La Vie en Rose and Inception, Cotillard is a critically acclaimed actress who has won several awards for her performances.
The Campaign
Chanel’s latest campaign featuring Cotillard is titled “It’s Not a Journey” and was directed by Johan Renck. The ad showcases the actress traveling through time and space in pursuit of love while wearing a stunning white gown designed by Virginie Viard.
The Inspiration
The campaign draws inspiration from the history of Chanel No. 5 and its creator, Gabrielle “Coco” Chanel.
The founder of the brand once famously said that “a woman should wear perfume wherever she wants to be kissed.” This statement reflects the powerful connection between scent and emotion – something that the new campaign seeks to capture.
The Message
Through this campaign, Chanel aims to convey the message that love is not just about a destination but also about the journey itself. It celebrates the idea of taking risks and following one’s heart – all while smelling amazing with Chanel No.
- Marion Cotillard’s Role
- Cotillard’s involvement in this campaign goes beyond just being the face of the brand. She has also co-written and performed an original song for the campaign, titled “L’Anamour.”
- The song is a cover of a classic French love song by Serge Gainsbourg and features Cotillard’s haunting vocals set against a dreamy backdrop.
- Her involvement in the project showcases her artistic prowess and adds a personal touch to the campaign.
Conclusion
In conclusion, Marion Cotillard is the perfect choice for the new face of Chanel No. Her classic beauty, talent, and elegance perfectly embody the essence of this iconic fragrance.
The “It’s Not a Journey” campaign is a testament to Chanel’s commitment to innovation and creativity while staying true to their brand values. With Cotillard at the helm, Chanel No. 5 continues to be an icon of femininity and sophistication that transcends time and trends.