There has been a lot of buzz recently about whether or not Fnatic, the popular esports organization, is sponsored by luxury fashion brand Gucci. Let’s dive into the details and see if this rumor holds any truth.
The Origin of the Rumor
The speculation began when Fnatic released a limited edition jersey in collaboration with Gucci. The jersey featured both brands’ logos and sold out within minutes of being released. This collaboration led many fans to believe that Gucci was now an official sponsor of Fnatic.
Fnatic’s Official Sponsors
While it is true that Fnatic has several high-profile sponsors, including AMD and BMW, Gucci is not one of them. According to Fnatic’s official website, their sponsors are listed as:
- AMD
- BMW
- Dafabet
- KLIM Technologies
- Monster Energy
- Raven
- Twitch
- indiGO Auto Group
- Ballistix Gaming by Micron
- eToro
As you can see, Gucci is notably absent from this list.
The Truth About the Collaboration
While it may seem like a stretch to assume that a single collaboration automatically translates to an official sponsorship, it’s important to note that this was not just any ordinary collaboration. The limited edition jerseys were part of a larger project called “Gucci Tennis” which aimed to combine the worlds of fashion and esports.
In fact, Gucci had also partnered with other esports organizations such as League of Legends team FunPlus Phoenix and Italian FIFA team QLASH for similar collaborations. So while Gucci may not be an official sponsor of Fnatic, it’s clear that they have taken a keen interest in the esports industry as a whole.
Conclusion
In conclusion, while it is true that Fnatic collaborated with Gucci on a limited edition jersey, Gucci is not an official sponsor of the esports organization. However, this collaboration does suggest that luxury brands like Gucci are taking notice of the growing popularity of esports and are looking for ways to get involved. Who knows, perhaps we’ll see more collaborations between high-end fashion brands and esports organizations in the future!
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