Gucci, an Italian luxury brand, has been a symbol of high fashion for over 90 years. The brand is known for its innovative designs and luxury products such as handbags, clothing, and accessories. While Gucci has had many iconic faces over the years, none have captured the attention of fashion enthusiasts quite like the current female face of Gucci.
So, who is the female face of Gucci? It’s none other than Florence Welch, lead singer of Florence and the Machine.
Welch first caught the attention of Gucci’s creative director Alessandro Michele in 2015 when she wore a Gucci dress on stage during her How Big Tour. Michele was impressed with Welch’s unique style and asked her to attend his debut show as creative director of Gucci in 2015.
Since then, Welch has become a regular muse for Michele and has been featured in multiple campaigns for Gucci. Her striking features and distinct sense of style perfectly embody the brand’s eclectic aesthetic.
In one campaign, Welch is seen wearing a bold green dress with intricate embroidery paired with oversized sunglasses. Her fiery red hair contrasts perfectly with the green dress, making her stand out from the background.
In another campaign shot by photographer Glen Luchford, Welch is seen wearing a red velvet suit with gold accents standing against a bright pink background. The bold colors and patterns showcase Gucci’s signature flair for mixing unexpected elements.
Welch’s unique style also extends beyond her campaigns for Gucci. She often incorporates vintage pieces into her outfits and isn’t afraid to take risks with bold patterns and colors.
In an interview with Billboard in 2016, Welch said that working with Michele has allowed her to be more fearless in her fashion choices. “He’s made me more confident in my own weirdness,” she said.
It’s clear that Welch and Gucci are a match made in fashion heaven. Her individuality perfectly aligns with the brand’s commitment to pushing boundaries and creating unforgettable fashion moments.
As Gucci continues to evolve and innovate, we can’t wait to see what Welch’s next campaign will look like. One thing is for sure: she will continue to be a major force in the fashion industry and a true icon for Gucci.