What Does Eros Mean in Versace?

Eros, the Greek god of love and desire, has been a popular inspiration for many fashion designers over the years. One such designer is Donatella Versace, who has used Eros as a symbol in her fashion line for years.

But what does Eros mean in Versace? Let’s find out.

The Mythology of Eros

Eros is a powerful figure in Greek mythology. He is often depicted as a handsome young man with wings and a bow and arrow.

Legend has it that he would use his arrows to make people fall in love with each other. Eros was also known for his mischievous nature and often caused trouble with his arrows.

Eros in Versace

Donatella Versace’s fascination with Eros began in the early 2000s, when she started using the Greek god as a symbol for her fashion line. The iconic Medusa logo was given wings to represent Eros, and since then, the god has become an integral part of Versace’s branding.

The Meaning Behind Eros in Versace

For Donatella Versace, Eros represents power, strength, and love. The brand’s use of the winged god is meant to evoke feelings of passion, desire, and excitement – all emotions that are key to the Versace brand.

How Eros is Incorporated into Versace Designs

Eros can be found throughout many of Versace’s designs. From clothing to accessories, the winged god appears in various forms on everything from handbags to t-shirts.

  • Prints: One popular way that Donatella Versace incorporates Eros into her designs is through prints. The god’s image can often be found on dresses and blouses.
  • Jewelry: Another way that Eros makes an appearance in Versace designs is through the use of jewelry. The brand has released a number of pieces that feature the winged god, including necklaces and bracelets.
  • Accessories: Eros can also be found on a range of accessories, such as bags and belts.

In Conclusion

Eros is an important symbol for Donatella Versace and her fashion line. The Greek god represents power, strength, and love – all values that are important to the Versace brand. Through the use of prints, jewelry, and accessories, Eros has become an integral part of Versace’s designs.