Who Own Gucci Now?

Gucci is a luxurious fashion brand that has been around for almost a century. The Italian brand has become synonymous with high-end fashion and has been a trendsetter in the industry.

But have you ever wondered who owns Gucci now? Let’s dive in and find out.

History of Gucci

Guccio Gucci founded Gucci in 1921. Initially, the company sold leather goods, such as bags and luggage.

However, it soon expanded into clothing, shoes, and accessories. The brand’s popularity skyrocketed in the 1950s when celebrities like Audrey Hepburn and Grace Kelly were spotted wearing its designs.

The Struggle for Control

In 1983, Aldo Gucci, one of Guccio’s sons, was convicted of tax evasion and expelled from the company. This led to a power struggle between his two brothers, Rodolfo and Paolo. The feud ultimately led to the sale of the company to Investcorp in 1993.

The Rise of Pinault-Printemps-Redoute

In 1999, French luxury conglomerate Pinault-Printemps-Redoute (PPR) acquired a controlling stake in Gucci for $3 billion. PPR is now known as Kering after rebranding in 2013.

The Departure of Tom Ford

Tom Ford became creative director of Gucci in 1994 and transformed the brand into a modern luxury fashion house. However, he left the company in 2004 after disagreements with PPR over creative control.

The Current Owner of Gucci

Kering still owns Gucci today and has continued to expand the brand’s offerings beyond fashion. In recent years, they have launched home decor lines and collaborated with artists on immersive experiences.

Conclusion

In conclusion, Gucci has had an interesting ownership history, but it has remained one of the most iconic fashion brands in the world. Kering’s ownership has allowed the brand to continue to grow and innovate while maintaining its luxury status. Who knows what the future holds for Gucci, but we’re excited to see what they come up with next.