Who Runs Prada USA?

If you’re a fashion enthusiast, you’re probably familiar with Prada – the Italian luxury fashion house known for its sophisticated designs and high-quality products. But have you ever wondered who runs Prada USA?

At the helm of Prada USA is CEO James Lim. Lim has been with Prada since 2004, when he started as the Director of Retail Operations in Asia. Over the years, he has held various roles within the company, including Vice President of Retail Operations for North America and President of Prada Japan.

Under Lim’s leadership, Prada USA has experienced significant growth and success. The company’s revenue in North America increased by 11% in 2019, and its e-commerce sales grew by 29%. This growth can be attributed to Lim’s focus on expanding the brand’s digital presence and improving customer experience.

In addition to Lim, there are several other key players at Prada USA. Lorenzo Bertelli, son of Miuccia Prada (co-CEO of the parent company), is the Head of Marketing and Communications for both Prada and Miu Miu brands in North America. David Thielebeule is the Fashion Director for both brands in North America.

Prada USA also has a strong team of designers, led by Miuccia Prada herself. The brand is known for its innovative designs that push boundaries and challenge traditional fashion norms.

Overall, Prada USA is a well-oiled machine with a talented team at the helm. With James Lim leading the charge and a strong focus on digital innovation and customer experience, it’s no surprise that the brand continues to thrive in North America.