If you’re a fashion enthusiast, then you must have heard of the Italian luxury brand Versace. Known for its bold and daring designs, the brand has a massive following all over the world.
However, have you ever wondered who represents Versace? In this article, we’ll take a closer look at the people and entities that represent this iconic fashion house.
Gianni Versace
The story of Versace begins with its founder Gianni Versace. Born in Reggio Calabria, Italy in 1946, Gianni began his career as a designer working for various Italian fashion houses. He eventually founded his own brand in 1978 and quickly gained fame for his flamboyant designs and use of bold prints.
Gianni was the creative force behind Versace until his untimely death in 1997. Despite his passing, his legacy lives on through the brand he created.
Donatella Versace
Following Gianni’s death, his younger sister Donatella took over as creative director of the brand. Donatella had worked closely with her brother for many years and was instrumental in shaping the direction of the company.
Under Donatella’s leadership, Versace has continued to push boundaries with its daring designs and innovative approaches to fashion. She is known for her strong personality and commitment to keeping her brother’s vision alive.
The Versace Family
Versace is still very much a family business. While Donatella is responsible for creative direction, other members of the family are involved in various aspects of running the company.
Santo Versace, Gianni’s older brother, serves as president of the company. He oversees business operations and works closely with Donatella to ensure that everything runs smoothly.
Allegra Beck Versace, Donatella’s daughter, also plays a role in the company. She inherited 50% of the company’s shares following Gianni’s death and is involved in decision-making processes.
Capri Holdings Limited
In 2018, Versace was acquired by Capri Holdings Limited, a global fashion luxury group that also owns Michael Kors and Jimmy Choo. The acquisition was a major milestone for the brand, as it provided access to new resources and expertise.
Capri Holdings Limited has maintained Versace’s status as a luxury fashion brand while also investing in its growth potential. The company has plans to expand the brand’s footprint in Asia and other emerging markets.
Conclusion
In conclusion, Versace is represented by a diverse group of individuals and entities. From its founder Gianni Versace to his sister Donatella and other members of the family, to its current parent company Capri Holdings Limited, there are many people working behind the scenes to ensure that this iconic fashion brand continues to thrive.