When it comes to the world of fashion, there are few names as iconic as Louis Vuitton. The luxury brand has been at the forefront of high-end fashion for over a century, and its designs are recognized around the globe. So when Virgil Abloh was announced as the brand’s new artistic director in 2018, it was big news.
Abloh is known for his unique style and innovative approach to fashion, and his appointment at Louis Vuitton represented a major shift for the brand. But what exactly did Abloh bring to Louis Vuitton in his first collection? Let’s take a closer look.
The Background
Before we dive into Abloh’s first collection at Louis Vuitton, it’s important to understand who he is and where he comes from. Abloh is an American designer who got his start in architecture before transitioning to fashion. He’s best known for founding the streetwear brand Off-White, which has become wildly popular in recent years.
Abloh is also known for his collaborations with other brands and artists, including Nike and Kanye West. His style is often characterized by bold prints, bright colors, and a playful sense of humor.
The Collection
Abloh’s first collection for Louis Vuitton was unveiled during Paris Fashion Week in June 2018. The collection was titled “We Are the World,” and it featured a range of bold designs that showcased Abloh’s signature style.
One of the standout elements of the collection was its use of color. Bright hues like neon green and electric blue were paired with classic LV monogram patterns to create a unique look that felt both modern and timeless.
The collection also featured plenty of streetwear-inspired pieces, like oversized hoodies and loose-fitting pants. These pieces were given a luxurious twist thanks to their high-end materials and expert craftsmanship.
But perhaps the most notable aspect of Abloh’s first Louis Vuitton collection was its emphasis on diversity. The show featured a diverse range of models, including people of color and plus-size models. This commitment to inclusivity was a refreshing change for the fashion industry, which has historically struggled with representation.
The Impact
Abloh’s first collection at Louis Vuitton was met with widespread praise from critics and fashion enthusiasts alike. Many praised the designer for bringing a fresh perspective to the brand while still staying true to its heritage.
The collection also had a significant impact on the fashion industry as a whole. It helped to cement streetwear’s place in high-end fashion and challenged traditional notions of what luxury should look like.
Furthermore, Abloh’s emphasis on diversity in his collection was seen as a step forward for the industry. Many hoped that other brands would follow Louis Vuitton’s lead and prioritize representation in their own collections.
Conclusion
In conclusion, Virgil Abloh’s first collection for Louis Vuitton represented a major shift for both the designer and the brand. His unique style and commitment to inclusivity helped to shake up the world of high-end fashion and usher in a new era of creativity and diversity.
From bold prints to streetwear-inspired pieces, Abloh’s collection showcased his ability to push boundaries while still staying true to Louis Vuitton’s storied legacy. And with his continued work at the brand, it’s clear that Abloh will continue to make waves in the world of fashion for years to come.