What Does the Brand Hermes Mean?

Luxury brand Hermes is one of the most recognizable names in the fashion industry. Founded in 1837 by Thierry Hermes, the French brand has become synonymous with high-end leather goods and accessories. But what does the name “Hermes” actually mean?

The Mythology Behind Hermes

The name Hermes comes from Greek mythology, where Hermes was a god known for his speed and cunning. He was often depicted as a messenger, wearing winged sandals and carrying a caduceus, a winged staff with two snakes wrapped around it.

In addition to being a messenger, Hermes was also known as the god of commerce, thieves, travelers, and athletes. He was seen as a protector of travelers and merchants, which may explain how the brand has become associated with luxury travel accessories.

The History of Hermes

Thierry Hermes originally started his business selling high-quality harnesses and saddles for horses. As transportation evolved from horses to automobiles, so did the brand’s focus. The company began producing leather bags and luggage in the early 1900s.

One of its most iconic designs is the Birkin bag, named after actress Jane Birkin. The bag was first created in 1984 when Birkin complained to then-CEO Jean-Louis Dumas that she couldn’t find a good leather weekend bag. Dumas created a prototype for her on an airplane napkin, and thus the Birkin was born.

Today, Hermes produces a wide range of luxury goods including scarves, watches, jewelry, and home decor items in addition to its signature leather goods.

The Meaning Behind the Logo

The logo for Hermes features a horse-drawn carriage with two horses facing each other. This references the brand’s origins as a producer of harnesses and saddles for horses.

The carriage design has evolved over time to include different styles and variations but has remained an iconic symbol of the brand. In recent years, the brand has also introduced a more modern logo featuring just the name “Hermes” in a minimalist font.

The Legacy of Hermes

Hermes has become synonymous with luxury and quality craftsmanship. The brand prides itself on creating timeless pieces that are meant to last for generations. It’s not uncommon for Hermes products to be passed down from parent to child or even grandchild.

Despite its high-end reputation, Hermes has also been known for its philanthropic efforts. In 2008, the brand launched its Foundation for Arts which supports contemporary artists and promotes art education.

In conclusion, the name “Hermes” may have originated from Greek mythology, but it has since become synonymous with luxury leather goods and accessories. With a rich history and legacy of quality craftsmanship, Hermes continues to be one of the most iconic brands in the fashion industry today.