What Brand Does Chanel West Coast Own?

Chanel West Coast is a well-known American rapper, singer, actress, and television personality. She rose to fame after appearing in the MTV reality series Rob Dyrdek’s Fantasy Factory and Ridiculousness. Chanel West Coast has established herself as a prominent figure in the entertainment industry and has also ventured into the world of business by starting her own brand.

So, what brand does Chanel West Coast own? The answer is “Lol Cartel”.

It is a streetwear clothing line that was launched in 2013. The brand’s name “Lol Cartel” is a play on words that combines the internet slang “lol” (laugh out loud) and the term “cartel” (meaning a group of people or organizations that work together).

The brand’s logo features a cartoonish character with Chanel West Coast’s signature blonde hair, big eyes, and lips. The brand’s aesthetic is heavily influenced by pop culture with graphics featuring popular cartoon characters such as Spongebob Squarepants and Pokemon.

One of Lol Cartel’s most popular items is their graphic t-shirts. These tees feature bold and colorful designs with quirky phrases such as “I’m Not Sorry”, “Mood AF”, and “Famous AF”. The brand also offers hoodies, sweatpants, hats, and accessories such as phone cases.

Chanel West Coast has been very involved in the creation of Lol Cartel’s designs. In an interview with Forbes, she stated that she draws inspiration from her personal style and experiences when designing for the brand. She also mentioned that she hopes to expand Lol Cartel into a lifestyle brand that includes beauty products and home decor.

Lol Cartel has gained popularity among celebrities such as Kylie Jenner, Justin Bieber, and Hailey Baldwin who have been seen wearing the brand’s clothing on social media. The brand has also collaborated with other popular streetwear brands such as Diamond Supply Co.

In conclusion, Chanel West Coast is the owner and creative force behind the streetwear brand Lol Cartel. The brand’s unique aesthetic and playful designs have gained a following among celebrities and streetwear enthusiasts. With the ambition to expand into other lifestyle categories, it will be interesting to see what Lol Cartel has in store for the future.