If you’re a fashion enthusiast, chances are you’ve heard of Hermes – the French luxury goods manufacturer that’s renowned for its high-quality leather products. When it comes to Hermes, there are certain signature elements that make their products instantly recognizable. One of these elements is their signature colors.
Hermes is known for using a very specific set of colors in their products, which have become synonymous with the brand itself. In this article, we’ll take a closer look at what these signature colors are and what they represent.
The History of Hermes
Before we dive into the specifics of Hermes’ signature colors, let’s take a brief look at the history of the brand. Hermes was founded in 1837 by Thierry Hermes in Paris, France. Originally a harness workshop, the company gradually expanded to include leather goods and accessories such as handbags, scarves, and belts.
Today, Hermes is one of the most well-known luxury brands in the world and is recognized for its commitment to quality craftsmanship and attention to detail.
The Signature Colors
So what are Hermes’ signature colors? There are actually two: orange and brown.
The first color – orange – is officially known as “Hermes orange” or “orange 144.” It’s a bright and vibrant shade that’s often used in the brand’s packaging, advertising materials, and even on some of their products.
The second color – brown – is often referred to as “natural” or “tan.” It’s a warm shade that’s typically seen on many of Hermes’ leather products such as bags and belts.
What Do These Colors Represent?
Now that we know what the signature colors are, let’s explore what they represent.
Orange is said to symbolize joy, energy, and creativity. It’s also associated with warmth and friendliness – qualities that align with Hermes’ commitment to providing exceptional customer service.
Brown, on the other hand, represents stability, reliability, and earthiness. It’s a color that’s often associated with nature and the outdoors – a nod to Hermes’ focus on craftsmanship and natural materials.
How Are These Colors Used?
Hermes’ signature colors are used in a variety of ways throughout their products. Orange is often used for small accents such as stitching or interior lining, while brown is used for the majority of their leather products.
In addition to their use in product design, these colors are also incorporated into the brand’s marketing materials such as advertisements and packaging. The iconic orange boxes that many of Hermes’ products come in are instantly recognizable and have become a symbol of luxury around the world.
Conclusion
In conclusion, Hermes’ signature colors – orange and brown – are an important part of the brand’s identity. These colors represent qualities such as joy, creativity, stability, and reliability, which align with Hermes’ commitment to quality craftsmanship and exceptional customer service.
Whether you’re a die-hard Hermes fan or simply appreciate good design, it’s hard to deny the impact that these signature colors have had on the fashion industry.