Is Versus Versace Real Versace?

Have you ever wondered if Versus Versace is real Versace? With so many luxury brands in the market, it can be challenging to differentiate between them. This article aims to clarify whether Versus Versace is a genuine product of the iconic Italian fashion house.

What is Versus Versace?

Versus Versace is a diffusion line of the luxury brand, Versace. It was launched in 1989 by Gianni Versace, the founder of the company. Unlike the mainline, which focuses on high-end couture fashion, Versus offers more affordable ready-to-wear collections for men and women.

The Relationship Between Versus and Versace

Versus was initially created as an experimental line by Gianni to showcase more daring designs that were not suitable for the mainline. However, it quickly gained popularity and developed into a separate brand within the company.

Although it operates as a separate entity, there is no denying that it is closely tied to the mainline. Donatella Versace, Gianni’s sister and current vice president of the company, oversees both brands’ creative direction. This means that there are often overlapping themes and styles between their collections.

Is Versus Versace Real Versace?

The short answer is yes – despite being a diffusion line of the brand, it is still a genuine product of the Italian fashion house. The same attention to detail and quality craftsmanship goes into making both lines’ products.

However, there are some differences between them. For example, while both lines use high-quality fabrics and materials, those used in the mainline are often more luxurious and expensive than those used in their diffusion line.

Conclusion

In conclusion, while there may be some differences in terms of price and materials used between their mainline and diffusion line collections, there should be no doubt that Versus Versace is a real product of the iconic Italian fashion house. So, if you are a fan of Versace, you can confidently add some pieces from their Versus line to your wardrobe without any hesitation.

  • Tip: When shopping for luxury brands, look for authenticity labels and ensure that the store you are purchasing from is an authorized dealer.