Versace is a luxury fashion brand that has been around since 1978. The brand is known for its bold designs, vibrant colors, and extravagant style.
In 1997, Versace launched a diffusion line called Versus Versace. This line was created to offer customers more affordable options while still maintaining the high quality and style that Versace is known for.
However, over the years, there have been rumors circulating that Versus Versace is not a true Versace brand but rather a fake knockoff. In this article, we will explore this claim and determine whether or not there is any truth to it.
Firstly, it’s important to understand that Versus Versace is an authentic brand under the umbrella of the Versace Group. The diffusion line was launched by Gianni Versace himself and has been overseen by different creative directors over the years.
While some people may argue that Versus Versace is not as luxurious as the mainline collection, it’s essential to note that the brand still uses high-quality materials and maintains the same level of craftsmanship as its parent company.
Furthermore, in recent years, there have been collaborations between Versus Versace and various well-known designers, including Christopher Kane and Anthony Vaccarello. These collaborations prove that the brand is respected in the fashion industry and recognized for its unique style.
In terms of design aesthetics, while there are similarities between the mainline collection and Versus Versace, each collection has its own distinct look. The mainline collection tends to focus on opulent designs with intricate details such as beading or embroidery. In contrast, Versus Versace often features bold prints and edgier designs.
It’s also worth noting that while both collections are expensive, prices for items in the mainline collection can be significantly higher than those in the diffusion line.
In conclusion, there is no evidence to support claims that Versus Versace is a fake Versace brand. Versus Versace is an authentic brand under the Versace Group, and while it may differ in design aesthetics and price point from the mainline collection, it still maintains the same level of high-quality craftsmanship and materials.