How Did Donatella Inherit Versace?

Donatella Versace is a prominent figure in the fashion industry, known for her impeccable taste and bold designs. However, many people wonder how she inherited the Versace brand. Today, we will take a closer look at the history of the Versace family and how Donatella became the head of one of the most iconic fashion houses in the world.

The Founding of Versace

Versace was founded in 1978 by Gianni Versace, Donatella’s older brother. Gianni was born in Reggio Calabria, Italy, in 1946.

He showed an interest in fashion from an early age and began working as a designer for his mother’s dressmaking business after finishing high school. In the mid-1970s, he moved to Milan and started his own company.

The Rise of Versace

In the 1980s and 1990s, Versace became one of the most popular fashion brands in the world. Gianni’s bold designs and use of luxurious materials gained him a loyal following among celebrities and fashion enthusiasts alike. The brand expanded into accessories, fragrances, home furnishings, and more.

The Tragic End of Gianni Versace

In 1997, tragedy struck when Gianni was murdered outside his Miami Beach home by Andrew Cunanan. The news shocked not only those within the fashion industry but also people around the world who had come to admire Gianni’s work.

Donatella Takes Over

Following her brother’s death, Donatella took over as creative director of Versace. Donatella had worked closely with her brother for many years and had been instrumental in helping him build his brand. She brought her own unique style to Versace while still staying true to her brother’s vision.

A New Era for Versace

Under Donatella’s leadership, Versace continued to thrive. She introduced new lines and collaborations with other designers, such as H&M and Kanye West. She also brought a more feminine and sensual aesthetic to the brand, which has become a hallmark of her designs.

The Legacy of Gianni Versace

Despite his tragic end, Gianni’s legacy lives on through the Versace brand. His impact on the fashion industry is undeniable, and his designs continue to inspire new generations of designers. Donatella has done an excellent job of carrying on her brother’s legacy while still making Versace her own.

  • Conclusion:

In conclusion, Donatella Versace inherited the Versace brand after her brother Gianni’s untimely death in 1997. She has since taken over as creative director and has done an excellent job of continuing the brand’s legacy while bringing her own unique vision to the table. Today, Versace remains one of the most iconic fashion houses in the world and a testament to the talent and creativity of both Gianni and Donatella Versace.