Is Lana Del Rey in the Gucci Advert?

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When Gucci released its latest fragrance ad campaign, many fans were left wondering – is Lana Del Rey in the Gucci Advert? The short answer is yes. However, there’s more to the story than just a simple cameo appearance.

The Gucci Advert

The ad for Gucci’s latest fragrance, “Gucci Guilty”, features a star-studded cast that includes Jared Leto and Lana Del Rey. The ad opens with Leto driving a vintage car through the California desert while Del Rey sings “Dreams” by The Cranberries. As the ad progresses, we see Leto and Del Rey meeting in a motel room before heading out to a party.

Lana Del Rey’s Involvement

While it may seem like an odd pairing at first glance, Lana Del Rey has actually been involved with Gucci for quite some time. In fact, she was previously featured in the brand’s “Forever Now” campaign back in 2012.

In an interview with Vogue about her involvement with Gucci, Del Rey revealed that she has always been a fan of the brand and its creative director, Alessandro Michele. She even wore a custom-made Gucci gown to the Met Gala in 2018.

  • “I’ve always been drawn to his [Michele’s] aesthetic,” said Del Rey.
  • “I love everything he’s done since he started at Gucci. It just feels like it’s authentically him.”
  • “There are certain designers who just have their own world and their own rules,” she added. “Alessandro is definitely one of them.”

The Meaning Behind the Ad

While many viewers were left confused by the storyline of the ad, there is actually a deeper meaning behind it all. According to Michele, the ad is meant to represent the “new era” of Gucci.

In an interview with WWD, Michele explained that the ad is about “breaking rules and pushing boundaries”. He also stated that the ad represents a “new chapter” for Gucci and its vision for the future.

The Bottom Line

So, is Lana Del Rey in the Gucci Advert? Yes, she is.

But her involvement with the brand goes beyond just a simple cameo appearance. As a longtime fan of Gucci and its creative director, Alessandro Michele, Del Rey’s involvement in the brand’s latest fragrance campaign represents a continuation of her relationship with the brand.

Overall, the ad itself may be confusing to some viewers, but its message of breaking rules and pushing boundaries is clear. And with stars like Lana Del Rey and Jared Leto leading the charge, it’s hard not to be captivated by Gucci’s latest campaign.

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